Why SHOPPER360?

Delivers commercial value beyond research results.

Our extensive commercial expertise ensures all studies produce research results that translate directly into actionable strategy — strategy that focuses on delivering the client’s goal and is enhanced by our team’s sound insight and vast experience.

Reveals new insights that validate different approaches.

SHOPPER360 uncovers insights that would otherwise be hidden. Because they are based on observation, not claims, they provide a solid basis for building a commercial strategy that will succeed in the real world.

Designed for the specific needs of the consumer goods
value chain.

SHOPPER360 was developed by people with deep experience in the consumer goods sector, so every aspect supports the needs of the industry.  The solutions that are delivered via SHOPPER360 have built-in real-world context and are fully actionable. We focus on realising the promise of the insight, not the insight itself.

Helps clients to present a convincing business case built on compelling customer stories.

SHOPPER360 captures what success looks like through the shopper’s eyes, providing actual shopper journeys that can be shared on different media platforms.

Provides new levels of accuracy, flexibility and speed at lower cost