Commercial

Commercial leadership

With so much at stake, doesn’t it make sense to work with a research partner who adds commercial value?

Unrelenting pressure on supply and retail margins means that having a winning commercial strategy is what stands between success and failure.

That’s why delivering robust, evidence-based research isn’t the end of the SHOPPER360 story — it’s where we start.

We deliver your research insights with a strategic commercial edge, so they truly make a difference. Our ability to do this is what sets SHOPPER360 apart.

Whether you’re starting from scratch or refining an existing strategy to suit changing market conditions, we begin with your challenges and apply the best approach to optimising your commercial outcome.

SHOPPER360 is the ideal platform for testing, refining and developing commercial strategies that work. As well as the right tools and methodologies, we have the right people.

Our team has 80 years of combined experience in senior sales, marketing and general management roles with multiple big brand consumer goods companies in the Asia-Pacific. Drawing on their demonstrated expertise in winning in this sector across multiple geographies, they will help you create value and mitigate risk for your business.